Got a freelancer or agency spinning the wheels on your TikTok content and ads? You'll need to hand them the keys to your TikTok account and ad account.
Or maybe you're the social media maestro handling TikTok for clients? Then you're going to need to get access to their TikTok treasure troves.
This guide is your express lane to mastering the art of granting and requesting access to TikTok accounts and ad accounts, especially if you're running a TikTok business account.
If you're the captain of the account ship, stick around to learn how to keep your TikTok business account shipshape when you've got a crew on board.
More of a visual person? Hit play on the video below!
As of now, the go-to method to let someone manage your TikTok account is by sharing your login credentials. Not the safest bet, but it's what we've got.
It might feel like walking a tightrope without a net, but sharing your TikTok username and password is currently the status quo.
Good news: TikTok's cool with multiple devices using the same account. No stress there.
Want to keep tabs on who's logging in? Your account's Settings and privacy is your command center.
Here's the drill:
Pro Tip: Activate 2-step verification for a security boost (think of it as a VIP pass for your account).
Think of your TikTok account and TikTok ad account as two different beasts. They hang out in different places.
Ready to get serious with TikTok ads? You'll need to carve out a new TikTok ad account, but not just anywhere – it's got to be in the TikTok Business Center. And here's a pro tip: swap your phone for a desktop to do this.
But before diving into ads, you've got to lay the groundwork with a TikTok Business Center account.
Let's break it down:
Hit 'Authorize', and just like that, you're the proud owner of a Business Center account on TikTok.
Next up, let's walk through setting up your TikTok ad account in the Business Center.
Let's walk through the steps to get your TikTok ad account up and running within the TikTok Business Center:
Got a client with an existing ad account? You'll need to set up a Business Center to manage their TikTok ads effectively. Here's the breakdown for adding an existing ad account to your Business Center:
1. Sign into the TikTok ad account and head over to "Basic Information"
2. Spot the "Enter Business Center" button at the top right corner and give it a click
3. i) Choose "Create Business Center Account"
3. ii) If you haven't registered with an email before and used your TikTok credentials instead, now's the time to add your email:
4. In your new TikTok Business Center, navigate to "Advertiser Accounts" on the left, click "Add advertiser account" and then "Request Access"
5. Opt for "Admin" role and insert the ID of the Ad Account you're managing
Not sure where to find your TikTok ad account ID? Simply log in to ads.tiktok.com, and after you're in, grab the full URL. Look for a parameter called "?aadvid=" - the digits following this are your TikTok Ad Account ID:
6. Once you've done that, your ad account will be linked automatically. That's it – you're all set!
Once you've got your TikTok Business Center ready and your advertiser account is up and running, the next step is to bring in the cavalry. That's right, it's time to delegate and give someone else the keys to manage your account.
Let's dive into the process of adding users to your TikTok business account.
Want to let agencies or freelancers take the wheel on your TikTok ad campaigns? Good news: They can use their own Business Center accounts to manage your ads—no need to hand over your login details.
Simply add them as a partner within your Business Center settings, and they'll be all set to access your TikTok ad account.
To do this, follow these steps in your Business Center:
And there you have it: a seamless way to grant ad account access on TikTok. For more insights, like how to snag that coveted verified badge, take a peek at our guide on TikTok verification.
Are you in charge of driving a client's TikTok strategy? You'll need to get access to their TikTok account. Start by requesting their login credentials — that's their username and password. With these details, you can hop in and begin posting content under their banner.
And if you're all about streamlining with a social media scheduling tool, you'll integrate your client's TikTok account directly. Remember, you'll still need their username and password to establish that initial connection.
If you've got your TikTok Business Center ready to roll, you're just a few clicks away from managing other TikTok ad accounts. The level of control you'll have — from tweaking ad settings and budgets to simply reviewing performance metrics — hinges on the permissions granted to you.
Ready to dive in? Here's the step-by-step to link up with your partner or client's ad accounts:
Just a heads up: you'll need either your own TikTok Business Center account or access to your client's to manage their ad account.
Heads up: TikTok has added a fresh hurdle if you're aiming to do more than just peek at your client's ad account. Now, if you want to get your hands dirty with actual ad management, there's an additional step to tackle.
Here's the lowdown on how to get the keys to the kingdom:
2. Hit Request Access and specify the level of access and permissions you're after:
3. You'll be greeted with a QR code. Pass this digital baton to your client to kickstart the access-granting process:
4. Instruct your client to launch the TikTok app and scan the QR code:
5. And just like that, you're in! You've got the green light to run ads on their behalf.
Imagine a world where one simple link does it all. That's what Leadsie offers. Gain access to your client's TikTok Ads account, along with their Facebook page, Facebook ad account, and Google assets seamlessly. Watch Leadsie revolutionize TikTok access here:
Just send your personalized Leadsie link, and with a couple of clicks, your clients can grant you all the access you need.
Leadsie is the antidote to the endless email chains typically involved in onboarding new clients. It's a secure, time-saving solution that's a win-win for everyone. Ready to test it out? Start your 14-day free trial by dropping your email below!