Are you an entrepreneur eager to attract more customers? If you're nodding yes, then establishing a presence on Google is non-negotiable (unless your business strategy involves staying hidden!).
Here's a pro tip: You can skyrocket your visibility without the hassle of building a website or diving into the social media frenzy. How? Simply by setting up a Google Business Profile – your fast track to online presence, previously known as Google My Business.
And here’s the kicker: You can even manage a Google Business Profile for someone else. Curious about the most efficient method to gain access to a Google Business Profile? Stick around, because I’m about to spill the beans on that.
Once known as Google My Business, a Google Business Profile is your business’s digital handshake with the world. It’s not just an online page; it’s a vibrant, digital storefront that boosts your visibility, supercharging your local SEO. When people search for your services, your Google Business Profile makes sure you’re found with ease.
This powerhouse of a profile doesn’t just appear on Google Search; it's also visible on Google Maps and Google Shopping, broadening your reach exponentially.
Ever wondered what a Google Business Profile looks like? Picture this:
Imagine having a direct hotline to your customers. That's what creating a Google Business Profile offers. It's not just a profile; it's a gateway for customers to effortlessly discover your contact details, leave glowing Google reviews, shoot questions your way, and find you on Google Maps during those crucial 'X near me' searches.
And it gets better. Want to keep your customers in the loop? Your Google Business Profile becomes a dynamic billboard, broadcasting accurate opening times and any temporary changes in your schedule. Remember that restaurant that was temporarily closed? That update was probably made through their Google Business Profile.
This isn't just about information; it's about building a rock-solid reputation. Encourage your happy customers to leave reviews and share snapshots of your product or service. This boosts your credibility sky-high.
And never underestimate the power of reviews. When it comes to winning trust from potential customers, reviews are your golden ticket. In fact, a staggering 98% of internet users consult reviews for local businesses. That's practically everyone!
Running a business where you're always on the move, visiting customers instead of them coming to you? Don't have a physical shop or office? Here's some good news: you can still set up a Google Business Profile. Yes, you read that right!
There's a catch, though. You'll need an address for your business, but relax, it doesn't have to be on public display. This means you can keep your home base private while still reaping the benefits of a Google Business Profile.
But wait, there's more. You'll go through the standard verification process to confirm your account. This could be an email, a phone call, a video call, receiving a postcard, or maybe even sending a video recording. It's all about making sure you are who you say you are.
Ready to make your Google Business Profile a powerhouse of customer attraction? The secret lies in packing it with rich business details. The more you share, the more you shine in the eyes of potential customers, skyrocketing your credibility.
Being seen as trustworthy and reliable is a game-changer. It's the difference between a browser and a buyer. When people trust your business, they're more inclined to open their wallets.
So, what's the recipe for trust? Start with these essentials:
Accuracy is key here. Misleading information? That’s a trust-breaker.
Next up, craft a business description that's as clear as crystal about what you offer. Keep it straight to the point, and make sure it aligns with Google's guidelines. Don't know the guidelines? Check them out here.
But wait, there’s more! To really dial up the optimization of your Google Business Profile, consider adding:
Got a marketing agency or a savvy freelancer handling your website’s traffic, SEO, and marketing magic? Then they'll need the keys to your digital kingdom, including your Google Business Profile. It’s not just a nice-to-have; it’s a must-have.
Are you the one calling the shots? Dive into section 1 of this article. Here, you'll find a step-by-step guide to grant access to your Google Business Profile without breaking a sweat.
Looking for the fastest route? Zoom over to the quick-access guide right here.
If you’re the agency or freelancer in this equation, hop over to section 2 for the insider scoop on manually gaining access to your client's account. Or, if time is of the essence, check out the express lane here.
More of a visual learner? We’ve got you covered with a handy video below!
Need to remove someone from your Google Business Profile? It's a straightforward process. Here’s how you do it:
1. Start as you would when giving access. By step 6, you'll see a list of people who currently have access to your profile.
2. Click on the name of the person you want to remove.
3. Click 'remove'.
4. Just like that, they no longer have access.
As a marketing agency or freelancer, ever hit a roadblock trying to access a client's Google Business Profile?
If you're looking to bring your client's Google Business Profile up to modern standards, getting manage access is key. This access is essential for making those crucial updates that can transform their online presence.
As a marketing agency or freelancer, gaining access to your client's Google Business Profile is crucial. Here’s the streamlined process for doing it with an individual Google account:
1. Navigate to https://www.google.com/business/.
2. Sign in with your Google account.
3. Click on the 3 dots in the top right, then choose Add a new Business Profile.
4. Search for the Business Profile you want to manage and request access. It will confirm if the business is already claimed.
5. Click Request Access.
6. Fill out the requested information to help the owner identify and approve your request.
1. Set up your Organization Business Profile Manager account at business.google.com/agencysignup.
2. Link your agency website to your Google account.
3. Log into your Google Organization Business Profile Manager.
4. Navigate to Manage invitations to view any client invites.
5. Request access to claimed businesses by selecting the Location Group. Only Location Groups can be added for organization profiles.
6. Search for the business you wish to manage.
7. Google will notify you if the business is already claimed and prompt you to enter your agency details.
8. Click Request Access.
9. Your client will be notified of your request and can then confirm it.
10. Track all your pending requests in your organization dashboard under Manage Invitations and Requests Sent.
11. Once your request is accepted, you'll be notified via email.
If you're juggling multiple Google Business Profiles for clients, an Organization Business Profile Manager dashboard is your ticket to streamlined management and oversight. This tool is a game-changer for digital marketing pros.
Clients can easily grant you management access using your Location Group or Business Profile Group ID number. It's efficient, effective, and simplifies the whole process.
For organization accounts, the Location Group ID is the golden ticket for managing other businesses within "Location Groups." It's this ID that clients need to invite your organization account for access.
Your Location Group ID is tucked away in your Organization Business Profile Manager. Here's where to find it:
Businesses → Group Settings
In your business group settings, you'll spot your unique business group location ID number.
Important: This is the ID number your clients need to add you to their Business Profile. Don't mix it up with the number found under organizational info - they're different!
Fed up with the hassle of manually requesting access to each client's Google My Business? It's time-consuming and far from efficient.
Enter Leadsie: your one-stop solution for simultaneous access requests to multiple Google Business Profiles. It's a game-changer for digital marketers and agencies.
With Leadsie, you send a personalized request link to your client. They click, log in to their Google account, and voilà – you're granted the access you need.
Leadsie works its magic in the background, adding you as a manager or owner. It simplifies the process, making client onboarding a breeze.
And there's more! Leadsie now fully supports Agency Organization accounts. Just head to your Google integration settings and pick the account connected to your Organization.
Leadsie also enables access requests to Google Ads, Analytics, and Tag Manager, all through a single link. Managing multiple assets for clients? Easily request access to their Facebook pages, Facebook Ad accounts, and Instagram too.
Ready to revolutionize your client onboarding and make it hassle-free? Try Leadsie free for 14 days.
You can create your account in under a minute. Start simplifying your digital marketing workflow today!